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LEARN MOREBeauty starts in the mouth
At Gem we believe beauty starts in the mouth. We’re here to help you rethink your
most basic routines, by elevating them into little moments of luxury, each and every day
Our ingredients

We took the bad stuff out of regular oral care products and filled it with the good stuff. Say goodbye to SLS (a detergent!), triclosan (a pesticide!) and titanium dioxide (also found in paint!), and hello to hero ingredients such as earth minerals, natural oils and oral probiotics. Every ingredient in Gem was carefully selected and is underpinned by scientific research, like Hydroxyapatite, a safe and proven remineralizing agent (derived from coconut!)
See our IngredientsWhat our customers think
Meet our Dental Advisors

Dr Lewis Ehrlich
Coming from a family line of dentists in Sydney, Dr Lewis has grown up understanding the importance...

“I love Gem because the toothpastes contain probiotics...This is great because you need more 'good' bacteria than 'bad'".
Dr Lewis Ehrlich
Coming from a family line of dentists in Sydney, Dr Lewis has grown up understanding the importance of oral health and the impact it has on your overall health and wellbeing.
Top 2 Oral Care Tips
- 1. Eat nutrient-dense, natural, whole-food. This will reduce the risk of tooth-decay, gum disease and systemic health problems.
- 2. Brush twice daily and floss once a day. Poor oral hygiene in combination with high consumption of processed, sugar-filled foods increases the chances of tooth decay and gum disease.
Top 3 Favourite Gem Products

Dr Madeleine Duff
Hello! My name is Maddie and I am a Melbourne dentist. I truly believe that our dental products deserve...

"Our mouth is front and centre when we smile, laugh, eat, talk and love. That is why I am on board with the Gem mantra, it's time to elevate our dental routine".
Dr Madeleine Duff
Hello! My name is Maddie and I am a Melbourne dentist. I truly believe that our dental products deserve as much airtime as our skin regime or beauty products. Our mouth is front and centre when we smile, laugh, eat, talk and love. That is why I am on board with the Gem mantra, it's time to elevate our dental routine.
Book an AppointmentTop 2 Oral Care Tips
- 1. Even if you're really tired. Brush your teeth.
- 2. Preventing a problem is much easier than fixing it. Invest in your 6 monthly check ups and you might just limit costly outlays on 'emergency dentistry'.
Top 3 Favourite Gem Products

Dr Nima Ferdowsi
Dr Ferdowsi has dedicated his
energy for excellence in the broad spectrum of dentistry...

"A mouth with too much ‘bad bacteria’ can often be more susceptible to gum disease, tooth decay and bad breath."
Dr Nima Ferdowsi
Dr Ferdowsi has dedicated his energy for excellence in the broad spectrum of dentistry, in particular his passion and experience for cosmetics and implant treatment. Becoming one of the first Digital Smile Design (DSD) Masters in Australia and set up the first DSD Clinic in Melbourne – a testament to his advancement for achieving perfection in smile design.
Top 2 Oral Care Tips
- 1. Breathe through your nose to avoid gum disease, tooth decay and bad breath.
- 2. Drink more water to keep our mouth hydrated and clear food debris and residue throughout the day.
Top 3 Favourite Gem Products
Gem are corporate members of the DHAA
Dental Hygienists Association of Australia
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