It’s time to upgrade your bathroom essentials.
Meet our high-performing Oral Care, indulgent Skin-Loving Deodorants and our range of ultra-nourishing SPF 50+ protection!
SHOP THE RANGE
HI, WE’RE GEM!
We’re here to make every day amazing, and we’re starting with the products you use every day. We make high-performing, beautiful bathroom essentials to help you turn your most basic routines into elevated rituals...one brush, swipe, spray or spritz at a time.
LOVED BY OVER ONE MILLION OF YOU
LOVED BY OVER ONE MILLION OF YOU
LOVED BY OVER ONE MILLION OF YOU
Better-for-you beauty
You may know us for our much-loved Oral Care, but that’s just the beginning. We make all kinds of hard-working, clean and effective formulations for your body, designed to put you in your prime.
Everyday essentials that love your skin.
Our Solar Screen SPF 50+ and Skin-Loving Deodorants are designed to put you in your prime with added skin-centric ingredients, like Hyaluronic Acid & Shea Butter, known to nourish and hydrate with every wear.
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